SXE Fitness debuts The Sammi Sweetheart Collection

If you’ve ever watched an episode of MTV’s Jersey Shore, you’ll know who Sammi ‘Sweetheart’ Giancola is. She’s the sweet one of the bunch, and the girlfriend to Ronnie (my 2^nd favorite gorilla juice head!). I was intrigued when I found out that Sammi was teaming up with SXE Fitness to create a line of fitness wear, and that intrigue turned to excitement when I got an invite to attend the debut of the line during New York Fashion Week!

I know that Sammi played soccer in college so it didn't surprise me that she went the fitness line route. The line she designed is sporty, chic and very girly. The line includes all the gym bag necessities, including sports bras, jackets, pants, capris and tops. I liked the different cuts and styles of the sports bras, she had a ton of variation. The pants had pops of colors on the pockets that were super cute. I also have my eye on a camo print jacket. 

The line is engineered with Supplex technology to help you feel dry, make you look slimmer and hide flaws. The line also contains SXE's special Booty-Lift technology in the pants for added support. It also doesn't wrinkle or shrink. 

One can tell from her onscreen time on the Jersey Shore that Sammi always like to look good, even at the gym. She was motivated by one simple question when creating this line: "Why not feel good and look good while working out?" Her goal: "design a fitness-wear line that spoke to how women want to feel when working out: stylish, sexy, comfortable and confident." I'm guilty of putting on lipgloss at the gym, so I can relate! Sammi finished her show by walking the runway herself. Nice work Sammi! 

Sammi & Ronnie from The Jersey Shore cast

Photos from Krupp NYC

Yuna Yang SS13 Collection

Bucket List item #26: Attend a NY Fashion Show...check!

My first show was Friday after work. Yuna Yang chose a very unique location, the NASDAQ Marketsite. The models strutted their stuff around the open glass middle while we overlooked Times Square.

For her SS13 Collection, Yuna drew inspiration from the musical layers and rhythm of the rock band, Civil Twilight. Her SS13 collection features a foundation of French chantelle lace with modern touches of Japanese polka dots.

Lots of pastels, a few red pieces, lace and dots. I love the lace overlay dress, especially in the baby blue she picked out. I'm also a fan of the long lace overlay over a shorter dress. Its an option for non-maxi dress wearers (like me) to try out the longer look. I'll take one of the laced back dresses for work, please!

Close Your Eyes and See the World

Total Beauty Post - NYFW Hair & Makeup Tutorials

The Latest Hair and Makeup Tutorials from NYFW

Not in your Manolos, sitting front row at all the shows? No bother, we bring the hottest hair and makeup looks from the runway to you

This is a TotalBeauty.com makeup tutorial article From the '60s-inspired makeup at Gwen Stefani's L.A.M.B. show to the geisha-esque buns on the Zac Posen runway, we've got you covered with the latest looks from Mercedes Benz New York Fashion Week. See how to recreate the chicest hair and makeup all on your own here. Get tutorials