It’s no secret, the tabloids have taken over! More often than not, though when we read the fantastical claims made in tabloids, they turn out to be true. Well, M·A·C is following the trend – we’re putting our money where our mouth is with our new Tabloid Beauty collection!
Anyone can make a claim, but not everyone can back it up. These products are a collection of M·A·C faves, each with claims that we’ve clinically tested and proven. And each claim is displayed proudly on each package:
PRO LONGWEAR LUSTRE LIPCOLOUR
Non-transfer fixed, with no feathering for a full
8 hour day!
PRO LONGWEAR LIPCOLOUR
Non-transfer fixed, with no feathering for a full
8 hour day!
PLUSH LASH MASCARA
112% increase in fullness, 125% increase in curl!
PENULTIMATE EYE LINER
Extremely long-wearing – 12 hours!
PREP + PRIME LINE FILLER
Improves firmness, visible lifting, visibly diminishes
lines in eight weeks!
PREP + PRIME SKIN REFINED
ZONE
Immediately reduces the appearance of visible pores over time, reduces clogged pores by 25%, shrinking the appearance of pore size by almost two-thirds! 26% improvement in smoothness and skintone, 24% reduction in sebum, 32% reduction in the appearance of pore size!
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