Lipgloss Break - Do you know the Lipstick Queen?

Who's the Lipstick Queen? Poppy King of course! Inspired by the looks of the 1940s, Poppy created her first brand of lipstick when she was just out of high school. This Spring, Poppy King adds Big Bang Theory - Illusion Gloss to her collection.

Big Bang Theory - Illusion Gloss gives you the ultimate BANG for your BUCK this season, creating perfectly full, beautiful lips without any pain or stinging. The idea of Big Bang Theory - Illusion Gloss came when Poppy King was reading an article about the re-creation of the The Big Bang Theory. “As with everything I read, see, touch and experience, I thought about how I could relate this fascinating information to lips. I thought of my theory, that the right ratio of shimmer to shine can create the illusion of plumper lips.”

With a little help from her chemist, Poppy created the perfect “illusion gloss,” working over two months to get each shade precise – and BANG – the perfect formula has arrived! Poppy’s Big Bang “Theory” is: “Women spend a lot of Time* looking for products that maximize the Expansion of the lips. It seems like everyday there is a new lip plumping Creation, most of which are uncomfortable to use and end up in the Black Hole of your bathroom draw. I’ve taken all of my knowledge of the lip Cosmos and have put all my Energy into designing these eight shades of gloss for a Big Bang effect. Each shade has my exact ratio of shine to shimmer to create the illusion of fuller lips. So don’t waste anymore Space on lip plumper’s that sting – with the right formula, the possibilities for fuller looking lips and luxurious comfort are Infinite.”
*All shade names embedded in the “theory!”

Big Bang Theory - Illusion Gloss is available in the following eight shades:
• Time – shimmery golden nude
• Expansion – shimmery pale pink
• Space – shimmery grey pink
• Infinite – shimmery pinky peach
• Black Hole – shimmery deep wine
• Creation – shimmery rose
• Cosmos – shimmery ruby
• Energy – shimmery bright red

All Big Bang Theory - Illusion Gloss package illustrations are based on arts and crafts fabric textures and Copernicus and Nan Goldin photographs from the 80’s. Each one was hand drawn by James Bernard, who designs all of Lipstick Queen’s original package designs.

I can vouch for this gloss: Full glossy lips with no stinging at all. I tried this gloss in Infinite, which is a shimmery pinky peach. It's the most subtle hint of pink that compliments my light skin tone. The packaging is fun, it looks like a test tube, with a sponge applicator.

Big Bang Theory - Illusion Gloss (SRP $20) will be available at all Barneys New York stores, Space NK, Henri Bendel and online at lipstickqueen.com. For other boutiques and apothecaries that carry Lipstick Queen products, check out www.lipstickqueen.com.